Promotional marketing…

These days any promotional marketing agency worth its salt has to operate across the whole range of communications media, and Blue-Chip is no exception. We develop websites, emails, virals and affiliate campaigns… right through to traditional brochures, print ads and direct mail. We do lots of experiential marketing for our clients (many of whom have delicious products for sampling!), and of course we’re experts in on-pack promotions.

Since we started life as a traditional sales promotion agency, we naturally have detailed knowledge of the laws, codes of practice and likely pitfalls as they might apply to your promotional marketing. Our MD Fiona Moore is the ISP’s European representative on PMC and EACA (see ‘The key people’), which means we’re always ahead of the game when it comes to changes in legislation that might affect your marketing communications.

With experience of over 100 national and international brands, we have worked across most markets and sectors, for instance alcoholic drinks, automotive, confectionery, durables, entertainment (film and music), fmcg, financial services, footwear, pharmaceutical, retail (online and instore), soft drinks and tourism.